Lead Reactivation Campaign Report
Turning past inquiries into new opportunities.
See how LaunchBox helps contractors reconnect with past homeowners, identify renewed interest, and find the prospects worth following up with.
The Opportunity
Your existing database may still contain homeowners who are ready to move forward. This report shows what we found and how we help you reconnect.
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Campaign Overview
We reviewed and reactivated a segment of your past inquiries to identify homeowners who may still be interested in their original project. This report shows the campaign structure, response tracking, and interest classification for the eligible inquiries processed.
Campaign Process
- 1
Review & Segment
We cleaned and organized your past inquiry data to identify eligible homeowners and removed any invalid or duplicate records.
- 2
Outreach
We sent a targeted reactivation message through the agreed channels (SMS and/or email), with up to 2–3 follow-up attempts for non-responders, where permitted.
- 3
Track & Classify
We monitored responses, removed opt-outs, and classified interest levels based on homeowner replies.
- 4
Report
You received this report with the results, including response breakdown and next steps for interested prospects.
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Response Breakdown
Here’s how the 200 eligible inquiries responded to the campaign.
- Interested / Ready to Talk4221%
- Still Considering4824%
- Not Interested7638%
- No Response2613%
- Opted Out84%
| A | B | C | |
|---|---|---|---|
| 1 | Response Type | Count | Percentage |
| 2 | Interested / Ready to Talk | 42 | 21% |
| 3 | Still Considering | 48 | 24% |
| 4 | Not Interested | 76 | 38% |
| 5 | No Response | 26 | 13% |
| 6 | Opted Out | 8 | 4% |
Interested or still considering. These are people who already asked for your help once, and every week they wait, they get harder to reach.
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Interested Prospects
These homeowners expressed renewed interest and may be ready to discuss their project. Share this list with your team for follow-up.
Homeowners who responded with clear interest in discussing their project.
Illustrative project values. Your numbers depend on your trade, jobs and pricing.
| A | B | C | D | E | |
|---|---|---|---|---|---|
| 1 | Name | Phone | Priority | Est. Job Value | Call By |
| 2 | Patricia L. | (555) 753-1592 | ● Hot | $12,000 | Today |
| 3 | Sarah M. | (555) 123-4567 | ● Hot | $8,500 | Today |
| 4 | James T. | (555) 987-6543 | ● Hot | $6,200 | Today |
| 5 | Michael D. | (555) 741-8529 | ● Hot | $4,800 | Today |
| 6 | Jennifer B. | (555) 963-2587 | ● Warm | $9,000 | 48 hrs |
| 7 | David S. | (555) 852-7410 | ● Warm | $7,200 | 48 hrs |
| 8 | Linda R. | (555) 246-8135 | ● Warm | $5,500 | This week |
| 9 | Robert K. | (555) 369-2580 | ● Warm | $3,900 | This week |
| 10 | Total sample pipeline | $57,100 | |||
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Key Takeaways
What This Means for You
Even a small percentage of reactivated inquiries can lead to meaningful opportunities. This report shows you which homeowners are worth following up with and gives you a clear view of your remaining potential.
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Next Steps
- Review the list of interested prospects and prioritize follow-up.
- Reach out to homeowners using your preferred method (phone, email or in-person).
- Keep track of any new conversations or appointments with your team.
- Let us know if you’d like to run additional campaigns or adjust the targeting.
What $299 could return
Change the highlighted cell to your average job value. Winning back just one prospect can cover the pilot many times over.
| Your average job value | $ | |
| Pilot cost | $299 | |
| Jobs won back | Revenue | Return |
| 1 of 42 interested | $6,000 | 20x |
| 2 of 42 interested | $12,000 | 40x |
| 4 of 42 interested | $24,000 | 80x |
Illustrative only. Not a guarantee of results.
Your warm leads will not wait. Start the pilot today.
The Lead Reactivation Pilot gives you a structured campaign, response tracking, and a detailed report for up to 200 eligible inquiries.
- ✓ Up to 200 eligible inquiries
- ✓ 1 defined campaign
- ✓ 1–2 follow-up attempts (per inquiry)
- ✓ Response tracking
- ✓ Interest classification
- ✓ Campaign report
- ✓ No automatic recurring billing
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